Marketing Manager - Aviation & Federal
Burns & McDonnell Kansas City, United StatesMarketing Manager - Aviation & Federal
Burns & McDonnell Kansas City, United States
Marketing Manager - Aviation & Federal
Description The Marketing Manager is responsible for leading and implementing the A&F marketing strategy, pursuit strategy, and client experience strategy. This position will manage the A&F marketing team and provide leadership to build client relationships and drive winning proposals. This position will promote a consistent brand, maintain strategic alignment across all A&F business lines, and cultivate a customer-centric culture to enable predictable growth and create value for our clients.
- Foster a close partnership with GP and business line/regional office leadership, assist with developing and then oversee execution of business line strategies as part of pursuit strategies.
- Work with pursuit teams and client account teams to identify and develop capture plans for targeted client opportunities.
- Manage proposal process, deadlines, and workload for all business lines.
- Promote the use of AI to support marketing, pursuit, and client experience strategies.
- Review and refine pursuit process, templates, and collateral on a regular basis.
- Provide oversight of CRM opportunities and reporting for all business lines.Manage client experience activities including annual conference strategy
- Marketing and client relationship building activities to include support of business planning messaging, go-to-market strategies, presentation strategy, and client account planning.
- Use, promote, and become a CRM super-user for A&F
- Analyze current client relationship development efforts for A&F and make suggestions for improvement.
- Establish strategic goals for the Marketing team and collaborate with A&F leadership to establish organizational strategic goals.
- Lead proposals as needed
- Manage marketing team, including productivity and professional development..
- Responsible for interpreting policies, purposes, and goals of the organization to the staff.
- Recruit, develop, and retain staff.
- Reviews and approves timecards to reflect accurate labor hours.
- Responsible for the quality of the work product of the department.
- All other duties as assigned.
Qualifications
- Bachelor Degree in marketing, communications, business administration, or related field and 8 years in marketing, business development, or sales with a professional services firm required. Experience at an A/E firm preferred
- Previous management experience is preferable.
- Previous experience with Federal and/or Aviation markets is a plus.
- Must demonstrate excellent oral and written communication skills, strong interpersonal skills, and the ability to clearly and effectively present complex information to all levels of employees, management, and clients.
- Position requires the ability to influence, lead, and manage change thoughtfully and positively.
- Extensive knowledge of the Request for Information and Request for Proposal process.
- Extensive knowledge of and previous experience preparing and coordination preparation of qualification submittals and proposal development in terms of deliverables, schedules, and the coordination of information resources to meet schedules.
- Must be proficient in the use of basic computer software (i.e., Microsoft Word, Excel, PowerPoint, InDesign).
- Previous experience developing and delivering training presentations related to proposal communications, proposal strategies, business development and/or pursuit strategies.
- Certified Proposal Management Professional -APMP Preferred or equivalent
This job posting will remain open a minimum of 72 hours and on an ongoing basis until filled.
EEO/Disabled/Veterans
Job Marketing
Primary Location US-MO-Kansas City
Other Locations United States
Schedule: Full-time
Travel: Yes, 25 % of the Time
Req ID: 264802
Job Hire Type Experienced #LI-JH #A&F
Job ID 9DDC3E05E4184F159C92273E5F7617ED
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